6 Questions to Ask a Creative Agency for Retainer

6 Questions to Ask a Creative Agency for Retainer

You’re finally ready to take the plunge and hire a creative agency on retainer. Congratulations! This is a big step for any business, and it’s one that comes with a lot of responsibility. Now that you’re ready to make this commitment, it’s time to start interviewing agencies. After all, with so many agencies out there, you’d want to be working with the ones that can meet your needs the best!

So, are you still looking for a creative agency? If so, here are six questions you should ask any agency you’re considering for a retainer:

1. What Is Your Experience with Projects Like Ours?

It’s important to find an agency that has experience working on projects similar to yours. They should understand your industry and your specific needs. Otherwise, you’ll end up spending a lot of time explaining your business to them.

2. What Is Your Creative Process?

This is a great question to ask to get a feel for how the agency works. Do they have a process in place? Do they take the time to get to know your business before they start working on ideas? Knowing these things will help you better know whether they can meet your expectations.

3. How Do You Handle Revisions?

Revisions are a normal part of the creative process, but it’s important to find an agency that is willing to work with you until you’re happy with the final product. Ask them how they handle revisions and if there are any additional charges for making changes.

4. What Is Your Policy on Ownership of the Work?

When you hire an agency, you want to make sure that you own the work they create for you. Otherwise, you could end up paying for the same work multiple times if you ever want to use it again.

5. What Are Your Rates?

This is an important question to ask, but it’s also one that can be difficult to answer. Many agencies will want to tailor their rates to your specific project. However, it’s still a good idea to get an idea of their general pricing structure. That way, you can understand whether you can afford their services.

6. What Is Your Timeline for This Project?

It’s important to find an agency that is willing to work within your timeline. Otherwise, you could end up disappointed with the results. Make sure you ask them about their timeline for the project and if they are able to accommodate any changes you might need.


As you can see, there are a bunch of questions to ask the creative agency you want to work with. By asking all of them, you get a better understanding of what to expect when working with them and also know better who to pick to help you achieve your goals. So, what are you waiting for? Go ahead and find as many creative agencies that interest you. After that, ask them the questions we’ve shared. Also, feel free to ask any other questions you may have in your mind. Creative agencies will be more than happy to answer them in hopes that they can meet your expectations!

CCG is a full-service digital marketing agency that focuses on offering strategically-driven solutions to help businesses achieve success. If you are looking for a creative agency to work with, reach out to us today!

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