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5 Ways to Win the Traffic Race:

#1 Implement Tactics With
a Proven Track Record

Examine which pages your rivals send their traffic to discover positioning and pricing tactics you can test in your own business.

#2 Fine-tune Your Content Strategy Based on Competitor’s Tactics

Adjust your marketing and content strategies after identifying your competitors’ top product pages and analyzing what kinds of content and messaging they employ.

#3 Get Insights From Rivals’
Hidden Landing Pages

Examine which pages your rivals send their traffic to discover positioning and pricing tactics you can test in your own business.

#4 Deep Dive Into Your Niche’s
Supply and Demand Trends

Use historical traffic data to detect your industry’s seasonal trends to plan upcoming promotions and offers accordingly.

#5 Follow Your Audience
Throughout Their Customer Journey

Uncover your target audience’s web surfing patterns to showcase your product at every stage of their customer journey (even when they are not on your website).

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Get More With Access
to Traffic Analytics

Traffic analytics is a part of a larger competitive intelligence suite. It is bundled together with other powerful tools:

Domain Overview

Provides a full picture of your competitors’ online presence and offers deep insights into their target markets, search rankings, online advertising tactics, and more.

Organic Research

Uncovers how your competitors show up on Google, what SEO strategies work best for them, and gives details about all things organic visibility - from branded and non-branded traffic share to traffic cost estimates.

Market Research

Offers an overview of the industry’s competitive landscape, helps you benchmark your performance against the key industry players, shows your competitors’ global traffic distribution, and the overall market trends.

See how others benefit from Semrush's competitive suite:

Transform Data Into Decisions With
Traffic Analytics!